Japanese Consumers Don’t Want To Buy 3G iPhone

Posted on June 21, 2008
Filed Under Uncategorized

Due to the Apple’s 3G iPhone launch in Japan next month, iSHARE, a famous Japan research company, has conducted a survey to find out the response on the potential selling capability of iPhone in Japan market. To my surprise, the survey results showed that nearly 91 percent of the users holding mobile phones don’t have any plan to buy the next gen famous iPhone in the nearest future.

The survey was aimed at the consumers aging from 20 to 49, with mostly the male population having interest in iPhone. Besides, the survey tried to find out the reason why most Japanese consumers are not interested in getting iPhone, and one of the major reasons was because of unreplaceable battery pack that has caused much trouble since the first gen iPhone. So out of 402 respondents via the net, around 88 percent of them feedback that they feel inconvenience without a replaceable battery, which almost coincides with the 91 percent that are not planning to buy iPhone.

The survey took place in early June time when the actual retail price wasn’t known yet. That is not for sure whether there will appear more iPhone consumers when they get to know that the price will be half of the first generation iPhone. In any case, it will very much depend on how much subsidy the Japanese cellular network service provider Softbank intends to put together along with the subscription plan.

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